Designed for a friend of mine who started a confections business and wanted a brand to reflect his products. He makes confections both with and without cannabis, but they always have coconut in them, so I designed a pair of logos that could be used for each respective product. The color palette is natural since the products are plant-based, but I wanted the brand to reflect cleanliness, as something consumers could trust. I also aimed to keep it playful and happy to reflect the traits of the business owner, and the intent of providing confections to people. The fonts Sketch Rockwell and Museo Sans were used for the logo and other copy. The best part was seeing the owner distribute the products to local stores and provide people with lots of tasty treats!
